A total of 75 hotels are to open representing 5,964 new rooms in Portugal according to data compiled by consultancy Cushman & Wakefield for CNN Portugal/TVI.

“It will certainly be one of the years when we will see more hotels opening in Portugal, from the north to the south of the country. It's not normal to grow by 75 hotels every year. In fact, it is an extraordinary number”, outlines Gonçalo Garcia, director of the hospitality area at Cushman & Wakefield in Portugal.

Over the past five years, from 2019 to 2023, the country has seen almost 300 new hotels open with 20,000 rooms.

According to data from the Associação da Hotelaria de Portugal (AHP), provided to CNN Portugal/TVI, there are today almost 1,800 hotels in Portugal: 1572 units from one to five stars, 43 pousadas, and 153 apartment hotels.

Despite being the main gateway to Portugal, Lisbon is no longer the region where most hotels open. According to data from Cushman & Wakefield, in recent years it has been successively surpassed by the North.

According to Gonçalo Garcia: “With the north region growing by double digits, and having a smaller supply base, it is normal that interest in new projects is more focused there”.

Since 2019, there has also been an upward trend in the Alentejo region, which is expected to have 11 new units next year, with 650 rooms. The same happens in the Azores, with six openings, which represent practically twice as many as in previous years.

The Algarve (five openings), Center (nine openings), and Lisbon have maintained a stable level of openings in these five years under review. Madeira has already confirmed itself as the region with the lowest number of openings: in 2023, there will be only two.


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